Commercial film production · Saigon

Commercial film,
advanced by technology.

A Saigon production house for TVCs and brand films — motion control, high-speed and virtual production in-house, so the shot you pictured is the shot you get.

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Work

Selected work

We believe our work speaks for itself.

  • Ganzberg Chill 2026 — not yet released

  • BooStrong TVC 2026 — not yet released

All work

Motion control

Programmed once. Repeated exactly.

Our 6-axis motion-control robot runs the camera from a program, not a hand on a wheel.

It repeats that move to the millimetre — same path, same speed, same frame, take after take.

Which is what makes multi-pass compositing, product reveals and high-speed passes shootable on a schedule.

Services

What we do

  • Crew and talent together on a chevron-lit amber commercial set, the camera arm holding at frame right

    TVC & brand films

    Concept to final grade, shot and delivered in Saigon.

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    Full-service commercial production: treatment, casting, art, shoot, edit, grade and versioning for broadcast and social. One producer, one crew, one point of contact from the brief to the last deliverable.

  • Macro of a bottle cap turning against a warm gradient, shot on the table-top stage

    Table-top & high-speed

    Food, liquid and product at up to 1,000 frames a second.

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    A dedicated table-top stage, high-speed cameras, food stylists and practical rigs for pours, splashes and macro detail. Repeatable camera moves keep every take identical, so the edit always has the shot.

  • The 6-axis motion-control robot in profile on the studio floor, the crew watching the frame line up behind it

    Motion control

    Our 6-axis robot repeats any move to the millimetre.

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    A 6-axis motion-control robot for programmable, repeatable camera moves: multi-pass compositing, speed ramps, product reveals and high-speed passes that cannot be done by hand. Pre-visualised before the shoot day, so the set runs on schedule.

  • A circular multi-camera array ringing a set under warm amber light for a frozen-moment shot

    Bullet-time & specialty rigs

    Camera arrays, cable cams and custom builds for the one shot.

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    Multi-camera bullet-time arrays, frozen-moment and time-slice setups, cable cams, car rigs and one-off builds engineered for a single brief. We design, test and operate the rig, and hand over clean plates.

  • The glambot arm draped in black velvet behind a red rope at an event, a guest’s slow-motion clip playing back on the screen beside it

    Glambot for events

    Red-carpet slow motion, cut and shared within minutes.

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    A high-speed robotic camera move for launches, galas and red carpets. Each guest gets a cinematic slow-motion clip, branded and delivered on the spot for social. Operated by our crew, set up in a morning.

  • A blue screen at frame left, the lit set in the middle and the shot playing on the monitor at frame right

    Virtual production & post

    LED volumes, real-time backgrounds and a complete post pipeline.

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    In-camera backgrounds on LED walls, camera tracking and real-time engines, plus offline and online edit, VFX, colour and sound. AI-assisted tools speed up previs, rotoscoping and versioning without changing how the film looks.

Behind the scenes

On set

Photographs from our own shoot days — the rigs going up, the crew at the monitors, the takes in between.

Technology

The edge

The power to tell more, with less: tools chosen for the shot, never for the show.

  • Volumetric capture

    A 60-camera half-dome, every lens pointing inward.

  • Motion control

    A 6-axis robot, repeatable to the millimetre.

  • Bullet time

    One instant, read from every angle at once.

  • Motion capture

    Xsens suits: the performance, kept as data.

  • High-speed cameras

    Phantom VEO4K, FreeFly Wave, Ember S5K and twin RED V-Raptor 8K VV.

  • Virtual production

    AntiLatency tracking, 16 m² of proving wall, 72 m² of P2.6 on call.

Volumetric capture lives next door

4D Scan Lab — opens 4dscanlab.com in a new tab

Studio

Why LumiGrade

The LumiGrade crew huddled around a laptop between set-ups on a location shoot

We don't chase technology. We chase stories.

  • Flexibility

    Crew, kit and schedule shaped around the brief, not the reverse.

  • Dedication

    One team from treatment to delivery, on set and in the edit.

  • Technology adaptation

    New tools adopted when they serve the story, tested before the shoot.

  • Commitment to deliver

    Agreed deliverables, on the agreed date, at the agreed quality.

Clients · since 2011

  • Coteccons
  • KOVA
  • Samsung
  • Knorr
  • ANZ
  • Castrol
  • UOB
  • OMO
  • Chinsu
  • KIDO
  • Rémy Martin
  • Pepsi
  • Sony
  • Coca-Cola
  • Mobifone
  • Bayer
  • Marvelon
  • Phil Cafe Viet
  • LoveMi
  • Tín Nghĩa
  • Sonadezi
  • BAT
  • DaikioSan
  • BooStrong
  • Taiwan Excellence
  • Kilala
  • Idol
  • Khoa Huy Hoang
  • Masan
  • Ganzberg
  • DPM
  • Sacombank

"Meaning of Life" · Best Short Film & Best Director 2013 · Vietnam Cinema Association / AVG

Contact

Start a project

Tell us the idea, the date and the deliverables — one page is enough. We reply within one business day.

Idea · shoot date or window · deliverables · anything we should watch.

Send the brief by email instead